Oct 30, 2007

Thank You For Smoking

Nicomarket is EU's newest "stop smoking campaign" sporting a fresh approach: reverse psychology. Well... if it works for Homer Simpson it just has got to work for EU citizens.

How stuff works - The Simpsons

Homer's Brain: Don't you get it? You've gotta use reverse psychology.
Homer: That sounds too complicated.
Homer's Brain: OK, don't use reverse psychology.
Homer: All right, I will!

PS: Let's see how this works on me: "Smoking is cool.Smoking is cool.Smoking is cool.Smoking is cool.Smoking is cool.Smoking is cool.Smoking is cool.Smoking is cool.Smoking is cool.Smoking is cool.Smoking is cool.Smoking is cool.Smoking is cool.Smoking is cool.Smoking is cool.Smoking is cool.Smoking is cool.Smoking is cool." :)

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Oct 29, 2007

Dangerous Carrots

All "James Bond"s, Bruce Willis and even "The Saint" are clumsy guys when Clive Owen steps in. I can't tell whether Shoot 'Em Up is a parody or a comedy.
Only one fact remains: carrots can kill :)

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Oct 24, 2007

Organizations are like people

Organizations are like people: they have both good and bad habits. Brands are, pardon the syllogism, like people too. :) So, this matrix ("Four Right Exertions" of Buddhism) is helpful to all 3 entities.

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Oct 6, 2007

Starbucks?